Gio Mia · Authority by Design · Feray Tunç, MBA
Let your professional presence reflect the value of your experience.
Personal branding for established consultants, senior professionals and leaders preparing for an important audience.
Your work may have evolved while your profile, introductions or professional presence still tell an earlier story. We clarify what you want to be known for, bring the right evidence into your message and practise how you communicate it in the situations that matter.
Book a complimentary 30 minute conversation Explore the masterclass programmeClient feedback
Professional recognition. Practical support.
Professional profile
“I wholeheartedly recommend Feray to anyone looking to raise their profile.”
Lowri Bartrum, CEO
LinkedIn workshop
“It was not only a LinkedIn masterclass, but also an excellent presentation with strong group interaction. Every word you said counted.”
R. J., Founder
Where do you need to be understood differently?
Three professional situations. A programme shaped around yours.
Established consultants
Your challenge: Your consultancy has developed, but your profile and client conversations do not yet explain the expertise or advisory value you now bring.
Our focus: Define the clients and assignments you want, sharpen your professional story and practise explaining your value. Align your LinkedIn profile with that direction.
What you leave with: A clearer positioning statement, relevant evidence and a more focused way to introduce your work.
Senior professionals
Your challenge: You have stepped into a broader role, yet people still associate you with an earlier stage of your career.
Our focus: Clarify your current contribution and future direction. Develop your professional narrative, leadership communication and the signals your profile and presence send.
What you leave with: A professional story that reflects your responsibilities today and practical preparation for important conversations.
Speakers, founders and leaders
Your challenge: A talk, panel, podcast or presentation is approaching. Your message, delivery and online profile need to communicate a consistent picture of your expertise.
Our focus: Connect your central message, speaker story, rehearsal and LinkedIn presence. Prepare relevant event content and a useful follow up.
What you leave with: A clearer message, an audience relevant introduction and rehearsal feedback you can use before the event.
What makes this work distinctive
Your direction, your story and your delivery are developed together.
We start with what you want your experience to make possible, including where you want to be in five years. That direction guides which parts of your background we bring forward, how we explain your value and where you need to communicate it.
Diagnosis before decisions
The Executive Perception Audit and COUNT Assessment help identify the gap between the contribution you bring and the impression your current signals create.
Evidence in your own words
We use examples from your experience to develop a credible professional narrative. Your bio and introduction should sound natural to you and make your contribution easier to understand.
Practice with real situations
We work with your client conversations, leadership presentations or upcoming event. Rehearsal and feedback help you put the agreed direction into practice.
The 3V alignment: Values clarify your direction. Voice expresses your story and contribution. Visuals support a consistent professional presence.
Feray brings experience in corporate marketing, business ownership and professional perception to the work, connecting strategic positioning with communication and visual authority.
How we work
A clear starting point and a focused plan.
A complimentary conversation
In 30 minutes, we discuss your current situation, the opportunities you are preparing for and whether the programme is relevant. The Executive Perception Audit and COUNT Assessment take place within the paid programme.
Your Executive Perception Audit and COUNT Assessment
We review your profile, professional story, communication and relevant materials. COUNT examines Clarity, Ownership, Uniqueness, Narrative and Trust to agree where the work should focus.
Your positioning and professional story
We clarify your current contribution and future direction, select the evidence that supports it and develop your professional bio or introduction. We refine the agreed story, bio or About text until you approve that initial version.
Three selected modules and practical application
We agree three modules around your priorities and work through them using your own materials and professional situations. You receive focused feedback and clear next steps for applying the work.
Your investment
Authority by Design Core Programme
£1,950
An individual programme combining your starting assessment, positioning and professional narrative with three selected modules.
- Executive Perception Audit and COUNT Assessment within the paid programme.
- Clarification of your professional positioning and future direction.
- Your agreed initial professional story, bio or About text, refined until approval.
- Three modules selected to address the priorities identified together.
- Practical work with your materials, rehearsal where relevant and personalised feedback.
We agree your three modules, deliverables and session schedule before beginning. Your programme is tailored to your professional situation and priorities.
LinkedIn profile and authority signals
Headline and About optimisation, a review of Featured and relevant content themes. For an event brief, we can include a post before and after the event and a follow up message within the agreed scope.
Presentation and speaking preparation
Talk structure, panel or podcast talking points, client presentations and pitches. Practise clear expression, pace, pauses, emphasis and questions with rehearsal and feedback.
Leadership and stakeholder communication
Prepare the conversations that matter in your role. Explain priorities and ideas clearly and adapt your communication to the people you need to influence.
Executive presence and visual authority
Align your professional presentation and visual signals with your message. Strategic colour and presence on stage, on camera or in meetings can form part of the agreed module.
These are examples of available modules. You select three; all four are not automatically included. Ongoing content production, outreach, email engagement and website work are scoped and priced separately. New narrative changes requested after approval are additional work.
Discuss your programmeFor the same company
Three person programme
£4,900
For three people from the same company taking the core programme. We agree each participant’s priorities and the delivery schedule before beginning.
After the core programme
Optional ongoing support
£1,000 per month
Continue working on real presentations, pitches and communication needs. The session frequency and material review scope are agreed before this additional support starts.
Before we begin
Are the audit and COUNT included in the free call?
The complimentary 30 minute conversation helps us understand your needs and assess fit. The Executive Perception Audit and COUNT Assessment are included in the £1,950 paid programme.
How do we choose my three modules?
Your starting assessment helps us agree which three modules are most relevant to your goals. We confirm your deliverables, materials and session schedule before beginning.
Is LinkedIn profile optimisation included?
It is included when LinkedIn profile and authority signals is one of your three agreed modules. The work can cover your headline, About, Featured and content direction. Ongoing profile management or content production is separately scoped.
Can we focus on an upcoming presentation?
Yes. We can shape your module selection around your audience, message, speaker introduction, talk preparation and rehearsal. We agree the deadlines and materials before beginning.
Can we work online?
Consultations are available online, with in person work in Chester and Cheshire where agreed.
Your next step
What do you want people to understand about you?
Let’s discuss where you are now, what you are preparing for and how you want your experience to be recognised.
Book a complimentary 30 minute conversation